Crafting great brochure design within an existing brand framework isn’t always easy, but we like to think this is where some of our most creative ideas come to light. We were challenged by revolutionary bed makers, Harrison, to develop a brochure for the re-launch of its Pillowtop mattresses. We delivered a catalogue design that sells the virtues of this sumptuous range, while fitting in easily with the existing literature.
The Pillowtop collection from Harrison features a luxurious mattress topper. Expertly crafted with unique spring technology, each bed is handmade with natural, blended fillings. The topper provides an extra level of sumptuousness that you sleep in rather than on. The complex nature of the product required us to go into technical detail, demonstrating the spring technology and layers thoroughly, all through elegant design. All of this added up to a design that needed to be soft, luxurious and informational.