PR & Digital Marketing Agency

Armatherm’s digital strategy transformation.

Client Name

Armatherm

Website

armatherm.co.uk

Services

Digital / PR

The Brief

We were approached by Armatherm, a thermal bridging solutions company, to transform its digital strategy from a basic approach that was previously handled in-house, to one where the brand is instantly recognised within the industry. At a time when energy-efficient construction is on the rise, it was imperative to develop its brand awareness towards architects and ensure that Armatherm products were chosen for new developments. The digital team at Pure recommended that SEO support would help with gaining brand recognition within the industry and therefore began developing a strategy.

Our Approach.

After initially providing the company with SEO support, Armatherm extended their retainer to also include PR in order to reach a wider audience within the field. Through drafting press releases about their projects to then reaching out to our long-standing relationships with the media, we secured Armatherm media coverage in multiple outlets with high circulation numbers. Reaching readers in both the UK and US markets, Armatherm has gained the recognition deserved and ultimately propelled sales in the right direction.

The Results.

With a clear focus and brief from the client, we have been able to secure Armatherm the results that they have needed to be one of the leading companies in their field. Our work will continue to transform their strategy and secure them further media coverage in order to bolster their brand awareness.

We’d love to hear from you.

Call us on 0113 239 4541 or click below to arrange a time to come and see us. We always have time for a biscuit and a brew!

Contact

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Pure were able to take our brief and create an identity and website that exceeded our expectations. The Group now has a presence that backs up the quality of the work we do and the expertise of the people within the business. We have more projects on the horizon in the coming months and will happily work with Pure again.

Tina Jessop, Head of Brand and Communications at STRI Group

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Pure have worked with us on a couple of projects and we've found the team to be extremely capable and easy to work with. We thoroughly enjoyed the process and the outcome has been really well received. We very much hope to work with them again in the near future.

Claire Raynor, Marketing Director at Mamas & Papas

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Pure really spent time understanding our target audience and what we were trying to achieve and that shows in the end product. They were easy to work with and made the whole process smooth. We’re overjoyed with the results

Alan Town, CEO at Knightsbridge Furniture

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We have continued to work with Pure for a number of years now because they have the ability to correctly interpret the brief, then realise that brief through great set design. Their attention to detail regards lighting, mood and styling is on point. They are flexible and accommodating to work which really helps when deadlines are tight’

Zoe Milnes, Exhibitions & Events Manager, Camira

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After Pure’s great work on our other brands, Michelin and Energizer, it was already obvious that it was the agency we needed to help us launch the new Lynx car fresheners. Pure’s ability to offer a host of services, as an integrated consultancy, meant that it had the capabilities to service our requirements. We look forward to continuing to work with the Pure team moving forward after our launch of the car fresheners and on our other brands.

Alice Staker, Marketing Manager at Custom Accessories Europe

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Our membership concept is brand new for the equestrian market, we wanted to partner with an agency who would bring our idea to life, with strong brand, photographic and creative skills. We have been delighted with the results.

Liz Hopper, managing director of Harry Hall

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Pure has an established and excellent reputation as an agency, and in particular working within the automotive sector. We were impressed with Pure’s experience of developing strategic incentive campaigns that have proven and tangible results.

Henry Bisson, marketing manager at Ring Automotive

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The scheme developed by Pure is an exciting way to open up new doors for us. Working closely with the team at Pure we hope to bolster our brand to a wider audience, whilst also helping other mobility businesses within the industry.