Digital Marketing Agency Leeds

Ad-mazing results for Atkinsons Home and Garden.

Client Name

Atkinsons Home and Garden

Website

atkinsonsfencing.co.uk

Services

Digital

The brief

Atkinsons Home and Garden, an eCommerce business with a large offering of timber based products and other outdoor space solutions onboarded us to deliver a digital strategy that would produce results. With the aim to scale online revenue, generate sales and leads and increase their return on investment, we got to work introducing an effective and tactical digital advertising strategy.

Our approach.

Before fully implementing a comprehensive PPC strategy, we took our time to research key search terms for the business to establish we were targeting the right audiences, whilst also ensuring that the budget would be well spent on those key words. Upon reviewing these with the client, we put the strategy into action utilising both Google and Microsoft ads. These ads were then closely monitored daily to check that Atkinsons Home and Garden is one of the top ranked searches on the results page and that we were earmarking the correct key words. In addition to this, we also optimised the landing page that users were directed to from the ad, to maximise lead generation.

The results.

This digital strategy is still in its learning stages, but with our expertise and diligent management of the ads, Atkinsons Home and Garden has seen consistent record breaking months in their peak season, with online revenue increased by over 311% compared to the same time last year, and achieving a 4435% return on ad spend.

We’d love to hear from you.

Call us on 0113 239 4541 or click below to arrange a time to come and see us. We always have time for a biscuit and a brew!

Contact

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Pure were able to take our brief and create an identity and website that exceeded our expectations. The Group now has a presence that backs up the quality of the work we do and the expertise of the people within the business. We have more projects on the horizon in the coming months and will happily work with Pure again.

Tina Jessop, Head of Brand and Communications at STRI Group

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Pure have worked with us on a couple of projects and we've found the team to be extremely capable and easy to work with. We thoroughly enjoyed the process and the outcome has been really well received. We very much hope to work with them again in the near future.

Claire Raynor, Marketing Director at Mamas & Papas

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Pure really spent time understanding our target audience and what we were trying to achieve and that shows in the end product. They were easy to work with and made the whole process smooth. We’re overjoyed with the results

Alan Town, CEO at Knightsbridge Furniture

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We have continued to work with Pure for a number of years now because they have the ability to correctly interpret the brief, then realise that brief through great set design. Their attention to detail regards lighting, mood and styling is on point. They are flexible and accommodating to work which really helps when deadlines are tight’

Zoe Milnes, Exhibitions & Events Manager, Camira

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After Pure’s great work on our other brands, Michelin and Energizer, it was already obvious that it was the agency we needed to help us launch the new Lynx car fresheners. Pure’s ability to offer a host of services, as an integrated consultancy, meant that it had the capabilities to service our requirements. We look forward to continuing to work with the Pure team moving forward after our launch of the car fresheners and on our other brands.

Alice Staker, Marketing Manager at Custom Accessories Europe

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Our membership concept is brand new for the equestrian market, we wanted to partner with an agency who would bring our idea to life, with strong brand, photographic and creative skills. We have been delighted with the results.

Liz Hopper, managing director of Harry Hall

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Pure has an established and excellent reputation as an agency, and in particular working within the automotive sector. We were impressed with Pure’s experience of developing strategic incentive campaigns that have proven and tangible results.

Henry Bisson, marketing manager at Ring Automotive

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The scheme developed by Pure is an exciting way to open up new doors for us. Working closely with the team at Pure we hope to bolster our brand to a wider audience, whilst also helping other mobility businesses within the industry.