A ‘Pure’ly digital appointment
Leeds-based integrated marketing agency, Pure, has strengthened its team with the appointment of a new Head of Digital, further expanding the company’s digital offering. Joe Hamilton has joined Pure’s team with almost 10 years’ experience in the digital marketing arena. Having worked at top agencies across the region on both B2B and B2C projects, Joe has led campaigns for clients including MKM Building Supplies, Whitetail Gin, NISA and Black Sheep Brewery. As part of his new role, Joe will be responsible for implementing digital strategies for clients, as well as ...
Pure wins region-wide PR account for The Ivy Collection after serving up winning formula for Leeds restaurant
Leeds-based PR agency, Pure, has boosted its food and drink portfolio after being appointed by renowned restaurant group, The Ivy Collection, to raise the profile of three of its Yorkshire restaurants. After initially being appointed to manage the launch of the new restaurant in Leeds – which opened its doors in September 2018 – The Ivy Collection team was so impressed with the results generated by Pure’s PR experts that it’s appointed the agency to handle all PR activity for The Ivy Victoria Quarter in Leeds, The Ivy Harrogate and ...
Pure Agency appoints award-winning marketing account executive
Leeds-based integrated marketing agency, Pure, has added to its marketing division with the appointment of an award-winning marketing graduate. Amy White, who was raised in Germany, has joined Pure’s marketing department as an account executive following a raft of new business wins and an increased demand from clients. During Amy’s advertising course at the University of Lincoln, her creative abilities were recognised with a D&AD New Blood award, following the creation of an app for the mobile network company, giffgaff. The D&AD Professional Awards are recognised globally as the ultimate ...
Castrol chooses Pure for micro marketing campaign
Global lubricants company, Castrol, has chosen Leeds-based integrated marketing consultancy, Pure Agency, to develop and execute a micro marketing campaign to help raise awareness of the brand and boost sales across its customer branch network. Pure will be responsible for recruiting two brand ambassadors as ‘Castrol Champions’ and equipping them with the right tools and training to visit a new customer branch network for Castrol. The micro marketing campaign will aim to build strong relationships with the various branches, raise awareness of Castrol and its products. In addition to this, ...
Pure selected to bring back cress
Integrated marketing agency, Pure, has been chosen to change consumers’ perceptions of the once popular salad cress. Growers, W.S. Bentley, required a communications plan that would help to raise awareness of salad cress and demonstrate its versatility. Traditionally known as the perfect partner to eggs or as a salad garnish, this tiny, tasty crop has slowly been forgotten about. Pure will develop a blog-style, consumer-facing website that aims to inspire and educate consumers with recipes. This will be complemented by a strategic social media strategy to help educate consumers on ...
Pure’s creative offering expands with new designer
Meet our new creative designer, Georgia Dean! With a degree in graphic design, specialising in branding, and a wealth of experience in digital design work, Georgia has already hit the ground running – creating artwork and developing design ideas for a range of clients and in-house projects at Pure. Gaining strong experience at Ink Digital Agency and a placement at Elmwood, Georgia’s skills will play a key role in further strengthening Pure’s digital offering, alongside her valuable knowledge of user experience. Georgia will be utilising her expertise on projects stretching ...